關於 brand awareness survey ，我們在網路上蒐集到這些相關的討論、資訊與評價

Morning stretch routine. 🧘🏻‍♀️

As the world continues its fight against the pandemic, it's more important than ever for us to stay healthy by practicing good hygiene and keeping our immune system strong. Apart from eating healthy and regular physical activity, getting a good night's sleep is equally important for optimal health. Lack of sleep not only affect your mental awareness, it also can lead to serious health problems and may increase the risk of accident and injury.

In conjunction with World Mental Health Day (WMHD), sleep health specialist AmLife International Sdn. Bhd rolled out its WMHD showcase “Sleep Well For Mental Health” covering six countries such as Malaysia, Indonesia, Singapore, Brunei, Hong Kong and Taiwan. Did you know that a recent survey by The Ministry of Health Malaysia showed that by 2020, mental health conditions are expected to be the second biggest health problem affecting Malaysians after heart diseases? 😨

Mr. Lew Mun Yee, Founder & President of AmLife said “Good quality sleep improves our psychological and mental health and vice versa. Therefore, AmLife stresses sleep education which is part of our business philosophy,” explained Lew.

AmLife has engaged Ms Elizabeth Huxtable, a certified Sound Therapist with over 30 years of holistic therapy (Globe Sound & Consciousness Institute, San Francisco, USA) and Dr Luke Wang - a Taiwan Specialist in Psychiatric, Sleep Medicine, and Geriatrics & Dean of Rafah Sleep Clinic in Taiwan to share some insights into mental health.

AmLife also introduced its DeepZleep Amsonic solutions! The AmSonic Frequency Therapy is a brand new Japanese technology which harnesses the frequency of nature and spiritual healing frequency to harmonize the body frequency and sync it with the natural environment to enable the body to relax, relieve tension and goes into deep slumber so your body can experience recuperative and health rejuvenation capabilities.💥
#AmLife #AmLifeSleep
#DeepZleep #WorldMentalHealthDay2020
#AmLifeMattersMentalHealth
#LetsTalkMentalHealth

只是想跟大家分享一下偶們的作業哈哈哈
還有這個議題也很直得大家去關注～大家有興趣可以多多去了解一下Article13～
然後沒錯 這支影片包含裡面的新聞 全部是我剪的?
The current decade will be known as a decade of digital dependency. The proportion of people accessing the internet has increased from 20% almost a decade ago, to 72% in 2018. (Ofcom, 2018). With the existence of network publics, online expressions are automatically recorded and archived, Content made out of bits can be duplicated and can be accessed through various ways (Boyd, 2010). Websites like YouTube, Facebook and twitter have changed the online marketing trend with the help of content creators, brand influencers etc. who enjoy the freedom of expression on the internet across the world, but big changes are coming to online copyright across the European Union. Article 13 of the European Union directive on the digital single market requires the likes of Youtube, Facebook and Twitter to take more responsibility for copyrighted material being shared on the platforms (Reynolds,2013). Therefore, this video intends to provide awareness to a mass segment of internet users and content creators on the internet about the Political issue of Article 13 and recommend the viewers to raise their opinion against it but we realized that a number of millennials are not aware about the issue of Article 13 and the main reason for the unawareness is ignorance. People tend to ignore the obvious things according to the psychology of willful blindness. So, in this case, people ignore the news of article 13 which they could and should have known but don’t know because it made them feel better to not know it ( Popova, 2018) Our aim is to show to the audience what the cost of inaction can result in. Upon an informal survey conducted in regards to Article 13 , we discovered, Everyone has heard about it, but no one knows about it

Viewers of the video are recommended to raise their opinion by signing an online petition by visiting the website https://savetheinternet.info/. The reason behind choosing this website among several other online petitions was the number of supporters. This online petition has over 5 million supporters who have signed to show the politicians their disapproval towards the reform. History suggests that online petitions have been successful in bringing change with number of instances.

The viral progression of the video has been supported by a number of strategies. Viral Videos tend to be exceptional.` The media chosen to inspire the audience to propagate this video are Facebook, Instagram, YouTube and Twitter. The major target audience will be millennials and people who belong to Generation Z. In order to attract and connect with the target audience, elements such as websites, news channels, and content from internet content creators such as 9Gag, PewDiePie were shown in the video. The target audience has a huge potential to push the video to a larger audience. The viral progression of the video is heavily dependent on Word-of-Mouth marketing which is the intentional influencing of consumer communications by professional marketing techniques (Kozinets, 2010). We aim the share the video with the hashtag #SaveYourInternet as we believe that hashtags can serve a motivational role for viewers to consume and distribute the content as per spreadability theory from the SPIN framework. ( Mills,2012 ) The video also highlights the behavior of the protagonist, who ignores such political news that has so much relevance in his actual life. We believe that the target audience will be able to relate themselves with the video and share it. Apart from that, the relevance of the issue of Article 13 can help the propagability and strengthen the integration among the viewers to become aware and act against it.