關於 fortune city ，我們在網路上蒐集到這些相關的討論、資訊與評價

每個女孩都必學的7大聰明消費習慣！光會理財但消費習慣不改依然很難守錢，週末理財小知識快來筆記！

#記帳城市 #撲滿小姐 #週六理財小專欄
☞ 頻道聯名夥伴： Fortune City 記帳城市

純網銀、網路銀行、數位銀行傻傻分不清楚！妞編精闢分析幫你快速筆記輕鬆用！

#記帳城市 #撲滿小姐 #週六理財小專欄 ☞ 頻道聯名夥伴： Fortune City 記帳城市

跟風投資、忽視現金流的功能，這些理財錯誤觀念要導正才能迎接正財進口袋！妞編輯彙整五大重點快來看看！

#記帳城市 #撲滿小姐 #週六理財小專欄 ☞ 頻道聯名夥伴： Fortune City 記帳城市

※巴哈姆特電玩瘋因疫情升溫，近期將暫停主持人錄影，也請各位玩家盡量待在家防疫喔！※

00:00 本週手機遊戲新聞

00:49《Froglike: The Frog Roguelike》
iOS 下載：
https://apps.apple.com/tw/app/id1571357790
Android 下載：
https://play.google.com/store/apps/details?id=com.Jimjum.Froglike

01:38《Componut》
iOS 下載：
https://apps.apple.com/tw/app/id1565756535
Android 下載：
https://play.google.com/store/apps/details?id=com.krusbaer.garbo

02:23《Leo's Fortune+ 里奧的財富》
Apple Arcade：
https://apps.apple.com/tw/app/leos-fortune/id1552952971

03:06《元祖菇菇栽培研究室》
iOS 下載：
https://apps.apple.com/tw/app/id1544911813
Android 下載：
https://play.google.com/store/apps/details?id=jp.co.beeworks.nameko.ganso

03:55《艾魯傳說 ELLRLAND TALES》
Android 下載：
https://play.google.com/store/apps/details?id=com.loongcheer.ellrlandtales.deckheroes

04:42《核芯：利希特》
Android 封測：
https://play.google.com/store/apps/details?id=com.tw99.no23.cbtan
官方粉絲團：
https://www.facebook.com/corelicht

05:25《夢魘之門 Gate of Nightmares》
※封閉測試
官方網站：
https://gate-of-nightmares.jp/

06:19《Deep Insanity ASYLUM》
※搶先體驗
官方網站：
https://www.jp.square-enix.com/deepinsanity/

07:15《仙境傳說：女武神之起義》(Ragnarok Online：Valkyrie Uprising)
※封閉測試
官方粉絲團：
https://www.facebook.com/ROValkyrieUprising

07:57《Junkworld》
Android 預先註冊：
https://play.google.com/store/apps/details?id=com.ironhidegames.android.junkworld

08:45 下週即將上架的手機遊戲

《Tzuki's Plan B: Planet Odyssey》
iOS：https://apps.apple.com/tw/app/id1536388106
Android：https://play.google.com/store/apps/details?id=com.cokoongames.tzukisplanb

《神仙大亂鬥》
iOS：https://apps.apple.com/tw/app/id1562984112
Android：https://play.google.com/store/apps/details?id=com.feiyou.bzsh

《風色幻想SP手機版》
iOS：https://apps.apple.com/tw/app/id1546033700
Android：https://play.google.com/store/apps/details?id=com.fy.spm

《聖劍傳說 3 TRIALS of MANA》
iOS：https://apps.apple.com/tw/app/id1552176109
Android：https://play.google.com/store/apps/details?id=com.square_enix.android_googleplay.tom

《Re:從零開始的異世界生活 Lost in Memories》
iOS：https://apps.apple.com/tw/app/id1558793538
Android：https://play.google.com/store/apps/details?id=com.komoe.re0gp

《暗黑幻想》(Dark Fantasy)
iOS：https://apps.apple.com/tw/app/id1562818061
Android：https://play.google.com/store/apps/details?id=com.gamepub.df

《烈火戰記》
iOS：https://apps.apple.com/tw/app/id1568433713
Android：https://play.google.com/store/apps/details?id=com.more2.lhzj.gp

《Angry Birds Reloaded》
iOS：https://apps.apple.com/tw/app/id1539172625

《Alto's Odyssey: The Lost City》
iOS：https://apps.apple.com/tw/app/id1538650027

《Doodle God Universe》
iOS：https://apps.apple.com/tw/app/id1539947531

-------------------------------------------------

《Puzzle Girls》(パズルガールズ)
※日本地區
iOS：https://apps.apple.com/jp/app/id1559886687
Android：https://play.google.com/store/apps/details?id=jp.spacegirl.fleet

《少女迴戰》(少女廻戦)
※日本地區
iOS：https://apps.apple.com/jp/app/id1550427034
Android：https://play.google.com/store/apps/details?id=com.onemt.and.shoujokaisen

《三國志君雄傳》(삼국지군웅전)
※韓國地區
iOS：https://apps.apple.com/kr/app/id1562968792
Android：https://play.google.com/store/apps/details?id=com.sgzjxz.gp

《Re：從零開始的異世界生活 禁書與迷之精靈》(Re:ゼロから始める異世界生活 禁書と謎の精霊)
※日本地區
官方網站：https://www.dmm.com/netgame/feature/re_zero_kinsho.html

《貓旅館物語》
※中國地區
iOS：https://apps.apple.com/cn/app/id1343693404

《Monmusu Gladiator》(モン娘ぐらでぃえーた)
※日本地區
iOS：https://apps.apple.com/jp/app/id1570020313
Android：https://play.google.com/store/apps/details?id=com.zephyrstudio.jp.GladiatorOfMonsterGirls

《HYDE RUN》
※日本地區
iOS：https://apps.apple.com/jp/app/id1561576635
Android：https://play.google.com/store/apps/details?id=jp.ne.phoenixx.hyderun

《異世界四重奏〜激戰！拼圖學園〜》(異世界かるてっと　～激突！ぱずるすくーる～)
※日本地區
iOS：https://apps.apple.com/jp/app/id1568456918
Android：https://play.google.com/store/apps/details?id=net.crestinc.isepuzz

《Livly Island》(リヴリーアイランド ペットと暮らす小さな島)
※日本地區
iOS：https://apps.apple.com/jp/app/id1553045339
Android：https://play.google.com/store/apps/details?id=jp.cocone.livly

Campaign : Blissful Together
Brand : Auntie Anne's Malaysia
Marketer : Dickson Chai
Agency : Nil

PROBLEM
Auntie Anne’s is a well-known International Brand from U.S.A specializing in baked soft pretzels. The first outlet arrived at Malaysian shores 25 years ago and has since experienced continuous growth in both outlets and customer base.

Sales during the Chinese New Year festive period (January to February) are typically non-peak season with lower-than-average volumes.Malaysians from city areas (where the majority of Auntie Anne’s outlets are located) back to their respective hometowns in sub-urban or rural areas to spend time with the family, traditionally the week preceding and during Chinese New Year. This leads to lower footfall at shopping areas and malls during this window, generating lower transactions.

Auntie Anne’s devised a breakthrough strategy to increase brand presence, awareness and drive customers’ visitation to outlets when doing shopping in malls.

SOLUTION
The campaign’s concept – “Blissful Together”, inspired by “福” (Blissful) – a word commonly used during Chinese New Year seasons which means good wishes and also represents the joy and festive mood associated with Chinese New Year. Creatively combined the brand logo with the word “福”, fusing a Western brand with iconic traditional Chinese element, to become the central art of the campaign, making all customers felt like enjoying a piece of Auntie Anne’s means receiving a “Blissful” wishes from the brand during Chinese New Year.

Campaign’s target audience was Malaysians of all races, all ages, including new and repeat customers.

Auntie Anne’s used an integrated approach to maximise reach and engagement of target audience via relevant touch-points.

Packaging: All packaging were changed into a couplet-like design with Auntie Anne’s version of “福” (Blissful) word on it, spreading the “Blissful” experience to every customer who visited Auntie Anne’s throughout the period.

In-store promotional items: Utilized all potential spaces and real estate within each outlet to display campaign-related in-store items. All collaterals strongly presented the Auntie Anne’s version of “福” (Blissful) word and functioned like couplets display at outlets.

Promotion Scheme: 3 promotional sets and used different “Blissful” levels to represent different promotional sets: i. “So Blissful” – RM8.50 (Original Stix + Any Pretzel) , ii. “More Blissful” – RM9.50 (Cinnamon Stix + Any Pretzel) , iii. “Very Blissful” – RM10.50 (Choco Eclairs Stix + Any Pretzel).

Social Media: Consistent postings highlighting the couplet-like design packaging to bring up the festive mode among audience as well as a reminder to loyal fans and potential customers throughout campaign period.

DELIVERY
On ground:
All Auntie Anne’s outlets turn into “Blissful” outlets by displaying all “Blissful Together” theme promotion materials.

All outlet staffs strongly promote “Blissful” promotion set items with use of “Blissful” name for promotion items: “So Blissful”, “More Blissful” and “Very Blissful” instead items’ original names during the campaign.

Only “Blissful” design packaging was used during the period to pack every product sold.

On line:
The campaign was announced through Facebook and Instagram page by changing the profile photos to display Auntie Anne’s version of “福” (Blissful) word and followed immediately by promotion information post on 1st day of campaign. Facebook and Website landing page cover pictures were changed to “Blissful Together” campaign key visuals to be consistent with the “Blissful” decoration displayed at physical outlets.

1 social media posting was made on Facebook and Instagram platforms on average, every 2.5 days, about “Blissful Together” campaign to maintain the campaign hype and momentum.

PERFORMANCE
Successfully spread “Blissful” wishes to more than 945,000 customers with more than 1,790,000 “Blissful” packaging handed out together with the products sold – exceeding the sales made last year for same period by more than 41,000 units.

A growth in Revenue of 5.6% and growth in number of transactions by 2.7% during the Chinese New Year period compared to last year. Average spending per transaction increased by 2.8% showing the direct impact of the promotional set items sold which encouraged customer’s higher spending or more quantity purchase per transaction.

“Blissful Together” postings gained total of 42,622 reached with in Facebook fan page and 20,438 reached in Instagram during campaign period with ZERO advertising budget. “Blissful Together” first day posting achieved 5% engagement rate which was higher than industry benchmark (3-4%).

Campaign successfully created a new mindset of inclusivity, reminding that festive seasons such as the Chinese New Year can be celebrated by all races through the concept of blending a western international brand with traditional Chinese culture to symbolize joy and fortune during Chinese New Year.

登愣！what’s on my iPhone 終於出現ㄌ！
真的是拖了很久才錄加上又很難剪（因為一次兩個畫面要對著剪🤣）
手機裡面有些大家都知道的app我就沒有多做介紹， 雖然不知道有多少人會看完因為我自己覺得有點長🤣但希望大家喜歡這隻影片～

▷Instagram:sabriiiiina.aa(i*5)

▷Camera：Canon m50
▷編輯軟體：final cut pro Ｘ

▷手機型號：iPhone11/黑色/128GB
▷手機殼：犀牛盾

▷App information
右滑頁面：
天氣
雲端發票
BUS+
Shortcuts
Timeblocks
Batteries
Reminder
Countdown

主頁面：
Health
YouTube
YT studio
Photos
Safari
Google maps
Gmail
Netflix
Dcard
Instagram
WEBTOON
Line

Spotify
Playlist
1.it’s a hit!
2.pop sauce
3.pop rising
4.k-pop rising
5.k-pop Daebak
6.台灣全球人氣榜
7.soft pop hits
8.made for you
Podcast
Kpop Daebak w/ Eric Nam
The Aha podcast
(by one of my favorite Youtuber Youjin)

第二頁：
📷
Snapchat
Gudak（之前很紅的底片相機，但影片中沒提到）
Snapseed
VSCO
Pinterest
Google photos
Meitu美圖秀秀
Snow
Photolayers

🛒
手機淘寶
蝦皮購物
RED小紅書
104工作快找
1111找工作

📖
QUIZLET
Bravolol
Tronclass
VoiceTube
Kahoot !
TickTick
Tide
Keynote
Slides
Teams
Slido
Timeblocks
進階/核心英文字彙(core)

🥽
（只放提到的app因為太多了🤣）
Sweatcoin
團子顏文字
Shortcuts
Countdown
Myfitnesspal

🍯
全家便利商店
MOS order
Starbucks TW
Passport (muji)
UNIQLO
Uber Eats
Foodpanda
Open point
雲端發票
Easy wallet（悠遊卡）

🚌
台中/台北等公車
BUS+
T-EX 行動購票（高鐵）

💙💛
Twitter
V Live
Naver
Naver dict
Webtoon(韓文版）
Weibo
Kakaotalk

Fortune city 記帳城市
Bilibili
Facebook
Music

◎Music Credit
Music by Daniel Mahardika - Sense - https://thmatc.co/?l=CE3F4980