Cathay Pacific สายการบินที่ซวย 3 เด้ง /โดย ลงทุนแมน
สายการบิน ธุรกิจหนึ่งที่ต้องรับแรงกระแทกอย่างหนัก
จากการระบาดไปทั่วโลกของโควิด-19
เครื่องบินทั่วโลกเกินกว่า 70% ไม่ได้ขึ้นบิน...
Continue ReadingCathay Pacific. Unlucky Airline 3 Bounce / By Investing Man
One business airline that has to take a heavy impact.
From Covid-19 global outbreak
More than 70 % of global airplanes don't fly
Make many airlines stop paying or stop hiring employees.
Or somewhere heavy to go bankrupt
But did you know that there is an airline that has been through many things before Covid-19 has gone viral?
This airline is called ′′ Cathay Pacific ′′
What story is this airline going through
Investing man will tell you about it.
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Cathay Pacific, known as Hong Kong National Airline.
Cargo (Cargo) has airline and cargo route covered in over 60 countries around the world.
So what's good for this airline?
Cathay Pacific awarded excellent airline from Skytrax ranking to 4 years.
Well in July. Fri 2003, 2005, 2009 and 2014
And also Asia's number 3 cargo (cargo) airline.
Just an Emirates Airlines and Qatar Airways
And Hong Kong is the key point of one world trade.
So it makes Cathay Pacific more important as Hong Kong national airline.
But who would have thought that bad luck would come together until 3 bounce..
Bouncing at 1
Massive protest against the P.O. The school. B.E. Extradition in Hong Kong early June 2019
Make Hong Kong into an unsafe and unattractive area of travelers, businessmen from around the world.
That's not enough
Cathay Pacific is also targeting Hong Kong people.
When the airline fired Hong Kong protests
So that there is a trend of ′′ ban ′′ Cathay Pacific of Hong Kong people.
Make it in 2019
The number of passengers of the airline decreased from the previous year 10 %
Specifically, the flight between Hong Kong and China mainland, the number of passengers decreased by 26 %
And the flight between Hong Kong and North America, the number of passengers decreased by 7.5 %
Bouncing at 2
The trade war between US and China began in June of 2019 as well.
Cause tensions in world trade
Especially Hong Kong which is a major trade center of Asia and the world.
Resulting in revenue from 2019's Air Cargo (Cargo) services reduced by 16 %
Cathay Pacific results after heavy monsoon in half a year.
Year 2018 Cathay Pacific earn 443,400 million Baht. Profit of 11,000 million Baht.
Year 2019 Cathay Pacific earn 427,000 million Baht. Profit of 6,700 million Baht.
And bouncing the 3th more severe than ever
When Covid-19 global outbreak occurred.
Most of the passengers who used to use the service are gone.
Air shipping proceeds go down from the producing chain with problems.
Make Cathay Pacific the original place weak and collapsed heavily.
Finally, when the bad luck 3 bounces together.
Cathay Pacific can't go on
The company must announce the capital increase and negotiate for government to come to aid.
So that Hong Kong government has to inject 120,000 million baht to use to restructure the company.
There are 2 government people going into board management.
I don't know if this will make Cathay Pacific survive this incident.
But all of this makes us see
If we have to encounter unexpected events, aka ′′ Black Swan ′′
A luxurious success in the past couldn't help anything.
Exactly what Cathay Pacific is facing right now
No matter how good we are, we always have a bad chance.
But what you should do is not blame fate.
Lend a hand for the bad luck that happened and slowly solved one by one.
No matter how unlucky we are, we will get through it eventually..
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cuddle Update the situation and economic situation with Blockdit
There's a podcast to listen to on the go.
Blockdit.com/download
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References
-Cathay Pacific Financial Report 2019
-https://www.cathaypacific.com/
-https://atlas-network.com/cathay-pacific-whacked-by-trade-war-hong-kong-protests/
-https://news.cathaypacific.com/cathay-pacific-group-releases-combined-traffic-figures-for-november-2019
-https://asia.nikkei.com/Business/Transportation/Bailout-of-Hong-Kong-s-Cathay-Pacific-gets-investors-scrutiny
-https://en.wikipedia.org/wiki/Cathay_PacificTranslated
