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SUPPORTING LOWER-WAGE WORKERS
Lower-wage workers receive significant support from the Government – in housing, healthcare, retirement and education.
In the pandemic, their situation has been precarious, which is why every COVID-19 Budget package has included extra support to lower income households. But beyond emergency assistance, lower-wage workers need longer term support.
#ndrsg
(Photo: The Straits Times © Singapore Press Holdings Limited. Permission required for reproduction)
COMPUTEX invited marketing partners last week to provide tips and guide the virtual exhibitors standing out in the digital world. Here's a recap from 電商人妻 , we hope you enjoy reading it as much as we do.
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✦ Media Marketing Trends for Online Trade Shows
👉All speakers (me included) stressed on the exhibition aim. Clearly defined goals are necessary to draft and implement a marketing strategy attuned to your needs. TechOrange 科技報橘
👉Most tech companies send drafted press articles to media before the show but not all of these are published. Companies should thus take note of the article length, attempt to link content to current tech trends, and so forth. Referencing recently released articles from peers or similar shows can also help with manuscript writing.
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✦ Enhance Precision Marketing and Customer Interaction
👉COMPUTEX has teamed up with Appier this year to leverage its predictive AI capabilities to empower data-driven decision making i.e. using data analysis to find the most effective marketing solution, pushing information in a more targeted manner. Appier
👉Appier is able to collect countless data (including user info and on-site behavior as well as interests) and integrate these into the user profile for analysis to provide hyper-personalized recommendations through diverse channels like app and website.
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✦ Online Video Marketing Tips
👉COMPUTEX collaborated with Whitelight Motion for its visual content this year; Founder and Animation Director Rex Hon came to share how to create brand influence from new angles through visual content. 白輻射影像 Whitelight Motion
👉Brand positioning is a common marketing strategy that lies in creating and building influence in order to own a space within an industry.
COMPUTEX is Everywhere – the concept for the trade show this year permeates through the entire creative process. The final product allows for technology to be felt rather than deliberately stating its presence given its image is already rooted in the heart of the audience.
👉Brands connect with audiences through a brand story and content. #COMPUTEXVirtual has been positioned this year as a life experience platform with the brand video used to convey the image of technology being intertwined with our daily lives.
👉“Some feel the rain, others just get wet” – I am quite fond of this phrase that Rex shared. The feelings evoked are more important than the product facts; this is the core belief behind visual content marketing.
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✦ B2B Social Media Marketing
👉Though many firms have created social media accounts, few are the ones who actively post content. Social media platforms differ so firms should choose the ones that are aligned to their needs e.g. YouTube is the only platform that reaches audience of all ages.
👉Keep a multi-channel marketing mindset when publishing similar topics or content and tailor these to the audience in each platform. Think of it as a one-stop marketing plan that splits the single content into a multi-platform publishing model.
👉What is the most important aspect of B2B marketing? We must return to the needs of the end user when thinking about the need of our corporate customers.
👉B2B marketing is an area that I have been working on myself so I appreciate the opportunity to learn and connect with experts in this field. This #COMPUTEXTalk was immensely rewarding.
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Get ready for an engaging conversation online beyond the distance.
‼Visitor Registration‼
https://virtual.computextaipei.com.tw/
Yeap! JBL is back and they mean business! 💯
Join me live tomorrow morning for the virtual press conference to find all the super cool stuff that they are releasing in 2021 and beyond!
#JBLMalaysia #DareToListen #JBLmoments #adamlobotv #tech #love
Check out our new experimental media project on https://kongner.com today.
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（Kongner有關道尼嘅「三不一沒有」原則：不主動要求；不鼓勵追求；不抗拒收受；弟兄姊妹沒有必要道尼的理由，所以大家隨緣樂助，切記係唔收八達通，多謝大家支持）
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資料來源：
Hassler, D. H.,& Wilcox, C (2008) New Boundaries in Political Science Fiction, University of South Carolina Press
Hassler, D. H.,& Wilcox, C (2011), Political Science Fiction, University of South Carolina Press
Murphy, G. J.,& Vint, S (2012) Beyond Cyberpunk: New Critical Perspectives, Routledge
Harari, Y. N. (2018) Sapiens: A Brief History of Humankind, Harper Perennial
McFarlane, A.,& Schmeink, L.,& Murphy, G (2019), The Routledge Companion to Cyberpunk Culture, Routledge
Zuboff, S (2020), The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power, PublicAffairs
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All videos on this channel are only used for commentary, criticism, research, scholarship, teaching, comment, and news reporting. Copyright Disclaimer Under Section 107 of the Copyright Act 1976, allowance is made for "fair use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use.
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#Cyberpunk #數碼龐克 #Cyberpunk2077
#jaysbabyfood #storytime #lgbtinkorea
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- References -
- Ahn, P. (2009). Harisu: South Korean cosmetic media and the paradox of transgendered neoliberal embodiment. Discourse, 31(3), 248-272.
- Arora, S., Singhai, M., & Patel, R. (2011). Gender & Education determinants of individualism — Collectivism: A study of future managers. Indian Journal of Industrial Relations, 47(2), 321-328.
- Berry, C. (2001). Asian values, family values: Film video, and lesbian and gay identities. In Sullivan, G., & Jackson P. (Ed.), Gay and lesbian Asia: Culture, identity, community. (pp. 211-232). Binghamton, NY: Harrington Park Press.
- Bong, Y. D. (2008). The gay rights movement in democratizing Korea. Korean Studies, 32(1), 86-103.
- Cho, J. P. (2009). The wedding banquet revisited: "Contract marriages" between Korean gays and lesbians. Anthropological Quarterly, 82(2), 401-422.
- Choi, J. S. (2014). Korean culture orientation: Daily-life and religious culture volume. Sonamoo Publishing.
- Jang, H. S. (n.d.). Resource center of young women service review (늘푸른 사업 리뷰). Retrieved from http://www.seoul.go.kr/info/organ/center/1318_new/info/review/1253299_13874.html
- Kim, H. Y., & Cho, J. P. (2011). The Korean gay and lesbian movement 1993-2008: from "identity" and "community" to "human rights". South Korean Social Movements: From Democracy to Civil Society, 206-223.
- Kim, Y., & Hahn, S. (2006). Homosexuality in ancient and modern Korea. Culture, Health & Sexuality, 8(1), 59-65.
- Kwak. L. G. (2012, April 25). Who murdered a 19-year old LGBT teen (누가 열아홉살 동성애자를 죽였나). Oh My News. Retrieved from http://www.ohmynews.com/nws_web/view/at_pg.aspx? CNTN_CD=A0001724998
- Lee, J. E. (2006). Beyond pain and protection: Politics of identity and iban girls in Korea. In Khor, D., & Kamano, S. (Ed.), Lesbians in east Asia: Diversity, identities, and resistance. (pp. 49-67). Binghamton, NY: Harrington Park Press.
- Novak, K. (2015). The problem with being gay in South Korea. Retrieved from http://edition.cnn.com/2015/10/18/asia/south-korea-being-gay/
- Park, H., Blenkinsopp, J., Oktem, M., & Omurgonulsen, U. (2008). Cultural orientation and attitudes toward different forms of whistleblowing: A comparison of South Korea, Turkey, and the U.K. Journal of Business Ethics, 82(4), 929-939.
- Seo, D. J. (2001). Mapping the vicissitudes of homosexual identities in South Korea. Journal of Homosexuality, 40, 65-79.
- Song, J. (2014). Living on your own: Single women, rental housing, and post-revolutionary affect in contemporary South Korea. SUNY Press.
- Do Koreans Support LGBTQ+? (Ft. Seoul Queer Parade) | ASIAN BOSS https://youtu.be/p_vsIEs72p8
- Koreans React To K-pop Singer Coming Out As Bisexual [Street Interview] | ASIAN BOSS https://www.youtube.com/watch?v=BKL9VrqLJZE
- Is South Korea's LGBT+ community being scapegoated for COVID-19 spread? https://www.dw.com/en/is-south-koreas-lgbt-community-being-scapegoated-for-covid-19-spread/a-53423958
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