關於 marketing campaign case study ，我們在網路上蒐集到這些相關的討論、資訊與評價

让我首次拿了 Marketing Excellence Awards (MEA) 2020 的 “Excellence In Shopper Marketing” 银奖 的 Auntie Anne’s Malaysia “Blissful Together” campaign 纪录影片, 也是我呈交的参赛影片。The campaign case study video which I submitted for Marketing Excellence Awards (MEA) 2020, “Excellence In Shopper Marketing” Silver - Auntie Anne’s “Blissful Together” campaign.

Sincerely thanks : Shuh Wei Tsi Hoon Hoe Kai Yew Lai Jeng Chun Yeaw Teoh Cammy Tee helping me along the process of fine tuning and getting this submission video done, I’m sure you know why I thank you. Thanks with a 90 degree bow.

#参赛费真的超级贵
#什么都讲钱的时代
#现在才知道参赛都要钱
#都自己想办法找钱参赛的
#真不确定下次还会否参赛
#看到时有没有mood以及钱够不够
#Budget有限所以参赛影片是自己拍自己剪的
#幸亏平时有存档一些footages
#首次剪这类影片花了很久时间
#也谢谢过程中提供我建议改善影片的朋友
#影片其实早就上载只是大会要求放unlisted
#现在成绩公布了应该可以公开了
#影片肯定有很多进步空间
#一步一脚印吧
#Marketing路上的同仁们大家共勉之
#AuntieAnnesMalaysia
#那些我不安分干过的事

http://yt3.piee.pw/3cm22d

噢～这就是Marketing江湖里传说许久的Marketing Excellence Awards (MEA)奖座。上星期大会网上宣布获奖，今天奖座被运到我手上了。银奖有重到，同事们纷纷借来拍照之余更笑说可以当哑铃练手臂💪。确实，奖座兩边渐宽中间渐窄的设计还蛮适合当哑铃举重的，只是长方形设计对于手小的人没那么好抓而已，我就没问题了，毕竟已抓了自己长方形的脸三十几年....抓这个....？小事啦😂。离题了，话说回来，我是幸运的，公司所有人都说这是此品牌在这营业二十几年里首次获奖，承蒙大家厚爱，谢谢评审，也谢谢教导我、陪伴我、帮助我、成就我的每个人，感恩一切。And so, this is the throphy of Marketing Excellence Awards (MEA) which designed to recognise outstanding work in Malaysia’s marketing industry, total of 41 enterable categories offered to reflect many diverse disciplines. Followed by last Friday night virtual award ceremony’s winners announcement, today throphy arrived. Thankful enough that my campaign for Auntie Anne's Malaysia Auntie Anne’s Malaysia - “Blissful Together” being nominated in 3 categories of #MarketingExcellenceAwards2020 , and walked away with SILVER For “Excellence in Shopper Marketing” category , I’m lucky enough as all colleagues told me that it’s the very 1st time the brand got awarded for the passed 25 years of business, what a compliment. Thanks for everything & everyone, appreciate, and a 90 degree sincere bow. Thanks.
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Auntie Anne’s “Blissful Together” campaign case study video :
https://youtu.be/UZTn6Y_KVq4
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Marketing Excellence Award 2020 full winner list :
https://awards.marketing-interactive.com/marketing-excellence-my/winners/
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#ThrophyQuiteHeavy
#ColleaguesSayCanUseToDoGym
#MarketingExcellenceAwards
#SilverAward
#ExecellenceInShopperMarketing
#ExcellenceInBrandAwareness
#ExcellenceInPerformanceMarketing
#AuntieAnnesMalaysia
#ChrisnaJenioIsCompanyName
#安缇安
#那些我不安分干过的事
#得奖这回事真的很靠运气
#人家给你奖就拿咯
#感恩 #奖项这回事也不过是场游戏啦

好吧...凭着在 Auntie Anne's Malaysia 所设计推出的“福”字新年campaign - “Blissful Together” 入围了 “Marketing Excellence Awards 2020” 三个不同组别奖项finalist，最终抱走 “Excellence In Shopper Marketing” （直接翻译：最佳消费市场行销）银奖（败给Lazada 的”12.12 campaign” , 金奖），也算这样了吧？好啦，承蒙大家的厚爱，谢谢大家，谢谢陪伴我并相信我的每个人，感恩鼓励我参赛的前辈，诚恳一鞠躬🙇。It’s pleasure enough that my campaign for Auntie Anne’s Malaysia - “Blissful Together” being nominated in 3 categories of #MarketingExcellenceAwards2020 , and walked away with SILVER For “Excellence in Shopper Marketing” category (GOLD goes to Lazada, 12.12 campaign) , I should feel lucky. Thanks for everything & everyone, appreciate, and a 90 degree sincere bow. Thanks.
.
.
Auntie Anne’s “Blissful Together” campaign case study video :
https://youtu.be/UZTn6Y_KVq4
.
.
Marketing Excellence Award 2020 full winner list :
https://awards.marketing-interactive.com/marketi.../winners/
.
.
#MarketingExcellenceAwards
#SilverAward
#ExecellenceInShopperMarketing
#ExcellenceInBrandAwareness
#ExcellenceInPerformanceMarketing
#AuntieAnnesMalaysia
#ChrisnaJenioIsCompanyName
#安缇安
#那些我不安分干过的事
#得奖这回事真的很靠运气
#人家给你奖就拿咯
#感恩 #奖项这回事也不过是场游戏啦