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關於 word-of-mouth marketing ，我們在網路上蒐集到這些相關的討論、資訊與評價

相關標籤 相關照片 相關影片
在word-of-mouth marketing這個產品中，有27篇Facebook貼文，粉絲數超過0的網紅，也在其Facebook貼文中提到， ［囡囡是Donki VIP！］是咁的，過去一年囡囡在Donki洗咗4萬蚊。變咗VIP！有月餅拎！更痴線係有人打畀佢叫佢去出席event！去中環試食！ TLDR：留意我樓下屯門嗰間，係7月先開的，加上頭一兩星期好多人我冇去，即係樓下只係「貢獻」咗1個月（out of 12）．即係嚟緊一年肯定仲多。 ...
　同時也有4部Youtube影片，追蹤數超過1,200的網紅Trần Hinh，也在其Youtube影片中提到，#WOMM #youtubemarketing #tranhinh Sức mạnh không ngờ của tiếp thị Truyền miệng!! Cách tạo ấn tượng truyền miệng đầu tiên Việc tìm kiếm những cách mới ...

word-of-mouth marketing 在 Facebook 的最佳解答

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2021-09-18 17:56:58 有 326 人按讚
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［囡囡是Donki VIP！］是咁的，過去一年囡囡在Donki洗咗4萬蚊。變咗VIP！有月餅拎！更痴線係有人打畀佢叫佢去出席event！去中環試食！

TLDR：留意我樓下屯門嗰間，係7月先開的，加上頭一兩星期好多人我冇去，即係樓下只係「貢獻」咗1個月（out of 12）．即係嚟緊一年肯定仲多。

1. 是咁的，Donki嘅銀會員，就一年消費15000。金會員就25000。白金就要85000。咁你見到，囡囡仲爭45000到白金，即係用咗40000蚊。

2. 更震憾嘅係，Donki早兩日打畀佢！話佢知有月餅送（！），落樓下舖頭拎。

3. 更更震憾嘅係，打畀佢居然同佢講，叫佢月尾去中環試食！同啲KOL 同級呀！

4. 到時應該會有隻大DonPen，我話不如到時抱隻勞蘇去踩場，應該會畀人勸喻放低在counter．

5. 至於點解得5900 D Miles？因為redeem咗嘛。換咗乜？咪DonPen 同 Donko公仔！

6. 無論如何，到月尾再同大家直擊。我就食住Donki月餅先。

7. 又認真，都好多人知道，你品牌搵明星，當然有用，但係咪抵用就唔知。好多時人地認得個明星，唔係你個品牌。今日我可以代言麥提莎，聽日可以代言麥麗素。衣食住行乜都係佢，其實有幾多人係真係因為個明星而用咗你個品牌？

8. 況且大家都知，明星代言，錢之嘛，「佢的確係我客戶，你都係我客戶，我係提供服務嘅，好未呀？」「你會成功㗎！你係最叻㗎！你再畀錢我我再繼續講！講幾多次都得！」

9. 不過冇所謂，人人都知，大品牌大把marketing budget，大家都係去呃呢啲錢。根本做marketing嗰個自己都知。有錢齊齊搵。

10. 反而最難得嘅，係一啲true fans，你唔使畀錢佢佢都幫你免費宣傳，而且因為佢發自內心，個含金量更加高。問題係，呢啲word of mouth，傳統上你唔會reach到幾多人。呀陳太講嚟講去咪佢啲麻雀腳，或者隔離屋。

11. 然後你見到了，傳統上兩個領域係冇重叠嘅，公司畀錢落廣告（明星or not），然後word of mouth嘅師奶唔會有錢收。

12. in between 嘅係乜？就係新冒起嘅，一堆KOL（外國叫influencer）．佢地就係可以靠word of mouth 但又reach 到多人嘅東西。特別係如果識玩嘅，唔做得太濫嘅，唔會「叫你拍你就馬上去拍，要試一下」嘅，真心用過掂先推介嘅，效果更好。

13. 又，最後都要掃興講返，「其實咪又係我畀錢」。即係，屯門未開時，一個月我在Donki都用3000蚊（嚟緊肯定唔止），你鬧我仆街死財演叫你買股票呃你錢的話，可以計下你老哥一個月trade幾錢先夠我食次魚生飯（如果你覺得我有得分佣）

＝＝＝＝＝＝＝＝＝＝＝＝＝＝
已經2000人訂！多謝大家！Two thousand people can't be wrong！（扯，幾百萬人冇訂添！）．下一個目標當然係攞你命3000！

＝＝＝＝＝＝＝＝＝＝＝＝＝＝
月頭訂最抵！一週年！比別人知得多。subscribe now（https://bityl.co/4Y0h）。Ivan Patreon，港美市場評點，專題號外，每日一圖，好文推介。每星期6篇，月費100． 畀年費仲有85折，20/40年費VIP 送本人著作一本。

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word-of-mouth marketing 在 IELTS Nguyễn Huyền Facebook 的最讚貼文

IELTS Nguyễn Huyền By IELTS Nguyễn Huyền

2021-09-06 21:30:11 有 498 人按讚
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TỪ VỰNG CHỦ ĐỀ ADVERTISING [Gồm Phần từ vựng + Phần ví dụ + Link 1 số website về chủ đề này]
🎗PHẦN TỪ VỰNG
- low-budget marketing ideas: các ý tưởng tiếp thị ngân sách thấp
- to publish great content: xuất bản nội dung tuyệt vời
- to create instructional videos: tạo các video hướng dẫn
- to be out of your budget: nằm ngoài ngân sách của bạn
- to attract new customers: thu hút khách hàng mới
- to grow word of mouth referrals: phát triển các mạng lưới giới thiệu truyền miệng
- to get traffic to a web page: có được lưu lượng truy cập vào một trang web
- pay-per-click ads: quảng cáo trả phí cho mỗi lần người dùng nhấp chuột vào link quảng cáo
- to increase brand awareness: tăng nhận thức về thương hiệu
- advertising campaigns: các chiến dịch quảng cáo
- newly-launched products: các sản phẩm mới ra mắt
- to set a specific budget over time: để đặt ngân sách cụ thể theo thời gian
- to stay up to date with …: cập nhật …
- to test a campaign: kiểm tra một chiến dịch (xem nó chạy tốt hay không)
- television commercials: Quảng cáo truyền hình
- to track the success of your ad: theo dõi sự thành công của quảng cáo của bạn
- a click-through rate: tỷ lệ nhấp chuột (vào link quảng cáo của bạn)
- to be targeted at the right customer: nhắm đúng khách hàng
- to reach large numbers of …: tiếp một số lượng lớn …
- a powerful advertising tool: một công cụ quảng cáo quyền lực
- to reach … within seconds: tiếp cận … trong vòng vài giây
- to be placed at the side of the screen: được đặt ở góc màn hình
- a traditional method of advertising: một phương pháp quảng cáo truyền thống
- to design eye-catching adverts: thiết kế quảng cáo bắt mắt
- outdated information: thông tin lỗi thời
- to promote temporary sales: thúc đẩy doanh số tạm thời
- to inform past customers of promotions: thông báo cho khách hàng trước đây về các chương trình khuyến mãi
- to bring new and returning customers: mang lại khách hàng mới và khách hàng cũ
- to be carefully researched and planned: được nghiên cứu và lên kế hoạch kỹ lưỡng
🎗PHẦN VÍ DỤ
- It’s better to consistently publish great content than to spread yourself thin.
Tốt hơn là bạn nên liên tục xuất bản những nội dung tuyệt vời hơn là ôm dồn quá nhiều việc cùng một lúc.

- Your business needs a marketing plan that addresses how to attract customers and increase sales.
Doanh nghiệp của bạn cần một kế hoạch tiếp thị giải quyết vấn đề làm thế nào để thu hút khách hàng và tăng doanh số bán hàng.

- Are you creating the right pay-per-click ads, or are you throwing your time and money away on ads that won’t offer you any return?
Bạn đang tạo quảng cáo cho mỗi lần nhấp chuột phù hợp chưa hay bạn đang ném thời gian và tiền bạc của mình vào những quảng cáo không mang lại lợi nhuận cho bạn?

- Research shows that Twitter raises brand awareness by 10% and favorability by 8% for newly launched products.
Nghiên cứu cho thấy Twitter nâng cao nhận thức về thương hiệu lên 10% và mức độ yêu thích lên 8% đối với các sản phẩm mới ra mắt.

🎗WEBSITE VỀ MARKETING, ADVERTISING
- https://miliamarketing.com/blog/
- https://www.lyfemarketing.com/blog/digital-marketing-vs-traditional-marketing/
- https://www.intelligencenode.com/blog/ways-market-product-online/
- https://www.entrepreneur.com/topic/marketing

Chúc page mình học tốt nhé <3
#ieltsnguyenhuyen #ieltsvocabulary
https://ielts-nguyenhuyen.com/tu-vung-ielts-advertising/

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IELTS Nguyễn Huyền - fanpage chia sẻ những kiến thức, tài liệu và kinh nghiệm trong quá trình học IELTS. Admin: Nguyễn Huyền (IELTS overall 8.0)
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word-of-mouth marketing 在 Pakar diari hati Facebook 的最讚貼文

Pakar diari hati By Pakar diari hati

2021-09-06 08:34:14 有 643 人按讚
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15 tahun yang lalu, lelaki kelahiran China ini tiba di Singapura dengan beban hutang $100,000. Tapi hari ini net worth syarikat beliau adalah $20 Billion. 😱
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Ini kisah Forrest Li (Founder Shopee). Dari China, masuk Singapore dan jadi orang paling kaya di Singapore. Ini baru betul “I Came. I Saw. I Conquer” 😂
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Masa dia sampai di Singapore dulu, dia hanya mampu sewa bilik saja. Cerita dia gini..
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Li ni dulu memang kaki game. Masa dia belajar Degree dulu, memang tak berapa nak pandai sangat lah. Asal ada masa terluang je dia gi cyber cafe main game.
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Masa habis degree tu dia dapat kerja di Motorola China. Tapi dia tak minat. Sebab dia tak cukup masa nak main game 🤪
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So apa dia buat? Dia gi amik loan untuk sambung belajar Master di Stanford University US.
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Masa di US, Li pergi graduation ceremony awek dia (kini wife). Waktu tu, Steve Jobs yang bagi ucapan. Dia tak boleh lupa kata-kata steve jobs “Stay Hungry, Stay Foolish”
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Ini kata-kata keramat Steve Jobs yang terus membakar semangat Li untuk kejar impian dia.
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Bagi kaki gamers, korang mesti ingat Garena kan? Ini antara first business dia buat masa kat Singapore. (Bisnes sebelum Garena ni gagal)
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Dia ni memang kaki game. Masa belajar di Uni dulu pun memang main game je la kerja dia. So dia nak buat bisnes dengan benda yang paling dia minat. GAME !
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Garena mencanak naik. Tapi orang tak kenal siapa di sebalik Garena ni. Masyuk gak lah Forrest Li ni dulu. (Nama Forrest di ambil sempena Forrest Gump 🏃‍♂️)
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Satu hari masa Li bercuti dengan family, dia tanya anak dia “Apa yang paling awak rindu di China?”
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Anak dia jawab “Taobao” (Kalau korang tak tahu, Tabao ni macam shopee lah. Tapi di China)
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Mendengar jawapan anak dia tu, Li pun dengan nada bergurau kata “Ok, nanti daddy buat satu Tabao kat sini haha!”
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Nak jadikan cerita, gurauan Li kepada anak dia tu jadi realiti bila dia buka Shopee pada tahun 2015.
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Di sebabkan data yang dia ada dari pengguna Garena, dia berjaya mengkaji “pattern” mobile users dia asia tenggara.
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Memang strategi awal Li dulu adalah mobile-first. Maknanya apps yang dia nak buat wajib senang di pakai guna handphone.
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Walaupun di consider sebagai “late-comer”, Tapi Li tak kisah. Dia onz juga projek Shopee. (So, jangan ingat bila kita lambat masuk sesuatu industry kita takkan berjaya)
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Sebab waktu tu antara ecommerce yang famous adalah Lazada dan Tokopedia.
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Jadi, apa strategy mereka di peringkat awal?
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Aggresive Marketing – Mobile First – Zero Sales Commissions Strategy.
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Ini kita boleh panggil sebagai Entry Level punya Strategy.
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Bayangkan korang nak masuk market yang dah ramai “jerung”. Kenapa orang nak pilih kita yang baru nak masuk ni sedangkan dah ada brand besar lain seperti Lazada dan Tokopedia?
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Nak tak nak, Li kena be very aggresive dalam marketing. Aggresive bukan bermaksud tabur duit pastu tunggu orang masuk web.
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Aggresive bermaksud berada di semua tempat.
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Tapi tak guna juga kalau buat marketing gila-gila tapi apps dia tak bagus. Itu datangnya pula Mobile First Strategy. Maknanya dia kena buat apps yang orang rasa senang nak akses melalui smartphone.
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Ok sekarang dah buat aggresive marketing dan mobile first. So orang dah ramai install apps dia. Tapi masih tak cukup. Dia perlukan Seller yang ramai.
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Bila orang masuk tapi tengok takde barang, orang tak masuk dah la. Ibarat kita masuk shopping mall yang takde kedai. Naya pak karem! Memang sekali je la pegi mall tu.
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Kat sini pula datang strategy Zero Sales Commissions. Maknanya Shopee tak ambil sebarang komisyen kepada seller yang nak berniaga di shopee. Kira macam bagi tapak percuma la untuk peniaga. (Strategy ini buatkan shopee rugi bertahun-tahun lamanya. Keyword : sabar)
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Ibarat macam ni : Buat marketing gila-gila > Orang mula datang > Tengok banyak kedai dan meriah dengan pelbagai pilihan.
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Apa jadi? Orang mula ramai-ramai masuk. Seller mula dapat sales yang banyak. Seller pun bagitau seller lain yang jual kat shopee senang dapat sales. Seller lain masuk lagi ramai.
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Pengguna pula makin seronok sebab banyak pilihan dan bermacam jenis harga.
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Customer’s experience meningkat maka shopee menjadi bualan (word of mouth). “Kau beli kat mana benda ni?” “Aku beli kat shopee jer”
“Kau cari kat shopee jer mesti jumpa”
“Aku tengok kat shopee la murah sikit”
Biasa dengar kan? Haha!
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Bila dah cukup masa, baru la Shopee charge komisyen. Masa ni la baru diorang kaut kerugian bertahun-tahun yang diorang tanggung. Tapi sekali kaut main billion terus haha! Memang memerlukan kesabaran yang tinggi.
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Datang merantau ke negara orang dengan bebanan hutang tapi boleh jadi antara orang yang terkaya pula di negara tu. Power kan?
.
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Punca awal dia yang best.
1) Kata-kata semangat Steve Jobs “Stay Hungry, Stay foolish”
Kata-kata ini buat dia kejar impian dia untuk tubuhkan Garena.
2) Kata-kata anak dia yang rindu pada Taobao. Haha!
.
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Satu lagi yang bestnya, tak susah pun kalau nak mula niaga kat Shopee nih. Mudah sangat nak buat side income.

Ramai seller kita dah buat sales RM4-6angka secara konsisten tiap bulan kat Shopee dan ubah life mereka masa pandemik ni dalam diam. Serius! Korang pun boleh.
.
Forrest Li ni dah sediakan macam-macam marketing tools dan special day khas untuk seller Shopee, semuanya percuma je!

Tinggal kita nak ambil kesempatan dan manfaatkannya je.
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Yang penting kena la ada ilmu nak niaga walaupun kat Shopee.
.
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Kalau korang yang tengah planning nak tambah side income walaupun tengah bekerja tu..
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Ada satu panduan Shopee ni Mudah & Proven untuk korang belajar dari video-video yang disediakan. Belajar dari A-Z, Basic to Advance.
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Yang bestnya kalau korang tiada produk nak mula, No Problemo!
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Dropship je...ada lebih 500 produk laku keras dengan harga borong walaupun 1 disediakan. Biar semuanya auto tanpa ganggu kerja hakiki.. Kasi supplier je yang uruskan, korang monitor order masuk.
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Menarik kan? Ok now lets go! We stay hungry, stay foolish!
Kalau tak bermula sekarang, bila lagi?
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Korang klik link di ruangan komen untuk mula.
👇👇👇
.
.
Coretan kredit: Syed Gadaffi

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Disebalik nama pena Pakar Diari Hati (PDH), nama diberi diberi mama dan ayah ialah Aidil Sahipaludin. Passion saya menulis, diari ini catatan peribadi saya untuk inspirasi, peringatan, pengajaran, hiburan dan ilmu dikongsi bersama. Doakan jodoh, rezeki, dan kebaikan berpanjangan agar tulisan-tulisan ini terus hidup bersama kalian.
Laman perkongsian rasmi Pakar Diari Hati (PDH). Saya menulis dengan hati agar dapat menyentuh hati-hati yang membacanya - Guru, Penulis & Motivator.
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word-of-mouth marketing 在 Trần Hinh Youtube 的最佳貼文

Trần Hinh By Trần Hinh

2021-02-18 13:00:02 有 200 人看過 有 2 人喜歡
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#WOMM #youtubemarketing #tranhinh
Sức mạnh không ngờ của tiếp thị Truyền miệng!! Cách tạo ấn tượng truyền miệng đầu tiên
Việc tìm kiếm những cách mới để tạo ra doanh số thương mại điện tử ngày càng khó khăn hơn. Cạnh tranh rất khốc liệt. Và nếu chỉ đơn giản là có một sự hiện diện và một trang web đẹp mắt không còn đủ để làm cho bạn nổi bật.
Chiến thắng ngày nay đòi hỏi phải có chiến lược và tận dụng tối đa mọi cơ hội.
Nhưng có một lĩnh vực mạnh mẽ có xu hướng bị các doanh nghiệp thương mại điện tử bỏ qua, đó là: Tiếp thị truyền miệng (Word of mouth Marketing - WOMM).
Jamie Turner, Tác giả, Diễn giả và Giám đốc điều hành của 60 Second Marketer đã nói rằng: “Truyền miệng sẽ không bao giờ lỗi thời. Nó đang, và sẽ vẫn là cách số 1 để mọi người đưa ra lựa chọn về thương hiệu.”
Xem video để biết chi tiết hơn về Tiếp thị truyền miệng và Cách để tạo ấn tượng truyền miệng đầu tiên nhé!

Bạn có thể dùng công cụ SEO video Youtube.
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Youtube Marketing Là Gì? Cách Làm Marketing Trên Youtube Hiệu Quả Nhất
https://www.youtube.com/watch?v=78JD0xaD5Lc&t=79s
Bí quyết để thành công trên Youtube là gì ?
https://www.youtube.com/watch?v=xRXGxEWaoRE&feature=youtu.be
7 cách kiếm tiền online tại nhà trong mùa dịch
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Xin chào các bạn ! Chào mừng các bạn đến với kênh youtube của Trần Hinh. Trong kênh youtube này Trần Hinh sẽ chia sẻ những video, những kiến thức và kinh nghiệm làm Youtube, kiếm tiền online và bán hàng online. Rất mong các bạn ủng hộ. Email: [email protected] Fb :https://www.facebook.com/TranHinhBrand Fanpage: https://www.facebook.com/Hinhpt twitter: https://bit.ly/2PG2wKL
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word-of-mouth marketing 在 李根興 Edwin商舖創業及投資分享 Youtube 的精選貼文

李根興 Edwin商舖創業及投資分享 By 李根興 Edwin商舖創業及投資分享

2020-01-31 12:35:33 有 7,647 人看過 有 157 人喜歡
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《傳統三大智慧》這次賣書《李根興的生意哲學》對你做生意的啟示

希望你唔好覺得我好「吋」，在玩嘢...! 我只想真心同你分享我的思維。

中國人有什麼傳統三大智慧，在這次賣書過程都好有用?

想預訂我親筆簽名的新書《李根興的生意哲學》，可以whatsapp我(＋852) 90361143。

內容包括(1) 創業勵志故事，(2) 生意理論，(3) 商舖知識，(4) 創業隨筆。三百多頁，定價HK$198，2020年第二季出版。

P.S. 我只whatsapp 回覆至新書No. 854，其他會未來一兩日內會回覆。俾我一家人放下假先?

#賣書的傳統三大智慧
。。。。。。。。。。。。。。。。。

錄影日期2020年1月30日星期四 at Lake Tahoe
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首先希望大家在香港保重，身體健康。 我而家嚟咗Lake Tahoe 呢度同外母一家人趁農曆新年滑雪，到處走走。

嚟緊第二季我會出本書叫做【李根興的生意哲學】， 內容包括好多勵志故事，生意理論，商舖知識同埋創業隨筆。基本上就係我過去18年創業的經驗同理論炒埋一碟。 我爸爸，亦都係我偶像，會幫我寫個「序」，總括佢1973年大陸落嚟香港兩手空空對我嘅創業忠告。 我三個女幫我用手畫緊個封面， 唔知係乜，佢哋話事，可能係個月球，可能係隻烏龜，whatever they think it's right. 到時你睇到。我仲已經搵咗多位商界名人，每人幫我寫三至五個創業原則同謬誤。全書約三四百頁。2020年第二季出街。定價港幣$198。

本來我都冇諗過突然賣書， 只係飛嚟嘅時候冇嘢做繼續要proof-read 本書，機上 wifi 有人問我幾時可以預訂，我畀咗個whatsapp number，就馬上收到好多order，兩三日內就賣了過千本。I have lost count, 未有時間數。So far 千四五左右掛。我唔係靠賣書搵食，not sure .....

我目的唔係想show off，反而係賣書過程入面有啲中國人嘅傳統智慧對我有三大啟發， 肺炎疫情總會過去, 可能到時對你做生意都有幫助。

(1) 「物以罕為貴」。

Whatever you sell, try to make it limited edition (限量版). 普通一本書印十萬本都得，但如果十萬本都一模一樣，就唔珍貴。 我自己頭嗰1000本就講到明有編號， 蓋章，簽名，加個人化的message，一千本之後就無 number 。

你做間茶餐廳都係一樣，每日都要推出啲特別限量餐，要講到明限幾多份，不斷update 剩幾多，咁人客先會覺得緊張，好嘢才爭住買。 亦都因為咁，你有冇留意到airlines網上嗰啲訂位，永遠都係得 few seats left for this price，幾個坐位剩，之後可能都只係加幾十蚊又有位啦， 但啲人客見到 few seats left for this price 就緊張好多，馬上訂位。

(2) 「瘦田冇人耕，耕開有人爭!」

之前啲人訂書，都係一本一本咁訂，whatsapp 覆到我手軟。 後來啲人就馬上平均訂書數目飆升咗兩三倍，點解? 因為我加咗句，限量每人五本，再後來改做每人限三本。 咁啲人可能覺得:「嘩，限三本，咁梗係好嘢!」，馬上個個都訂兩三本。 馬上賣得好快。

記唔記得我同你講過, 美國人好鍾意飲金寶湯。 超級市場想賣多啲金寶湯嘅方法唔單止係減價，根據1998年美國 Journal of Marketing Research 三位教授研究咗86間超級市場指出，佢哋發現如果純粹減價，由每罐美金89仙減至79仙， 平均每個人會買3.3罐。 行過買嘅機會率係7%。但如果擺個sign 喺度 Limit 12 Cans per Person, 每人限買12罐， 咁啲人睇到 limit 12罐，一定係好嘢啦， 個個係咁買，咁樣平均每人買就會由3.3罐提升至7罐。 行過買嘅機會率亦都會由7%提升至9%。 咁.... 總生意額就可以升咗165%。

你盤生意， 又有冇咩係可以唔單止限總數，仲要每人限量呢? 每人限食兩個特色漢堡包? 每人限飲三杯特色 milshake? 「瘦田冇人耕，耕開有人爭!」，中國人幾千年嘅智慧有佢嘅道理。

(3) 「小財唔出，大財唔入」

有冇留意到，我話部分靚嘅number我會出錢以倍數價錢回購。我回購咗1，2，10，18，111等，仲有其他我出咗錢，買家唔肯賣俾我。

It's not about money! 我做咗個 test， 當我話用作慈善用途，個個都賣比我，但如果我話我自己日後可賣貴啲，就個個都唔肯俾我。Why?

根據哈佛行為經濟學教授 Francesca Gino，呢個叫 Endowment Effect (禀赋效應)。人無嘅時候，就唔介意繼續無。但一擁有咗，就唔想無。 除非知道係畀另一個人，比佢更加差，能夠令佢好返少少，咁佢又唔介意再無喎。 即係等於做慈善，個個都ok，接受我個價。

但如果要令到佢由有變無，目的係令到另一個人更加好，比自己仲好的話，佢又唔制喎。 因此我話我想回購再賣高啲價，個個都唔肯賣畀我。

但賣唔賣畀我，唔重要。最重要嘅係，佢接受咗我嘅價錢，佢開心收到多啲錢，肯定周圍同人講。 即使唔接受， 都已經覺得自己賺咗， 肯定更加珍惜本書， 都係周圍同人講。變相免費 word of mouth marketing (口碑宣傳) 亦都係最有效的marketing. 有限錢，最緊要大家happy.

你做生意都係，「小財唔出，大財唔入!」。 開緊茶餐廳，試下每個碟有個number， 到某個幸運數字嘅時候，就請個人食餐飯。或者同佢講，佢可以選擇免費，捐咗個餐錢去做善事積福。

你食物成本最多幾十蚊，每日送十個、一百個都好呀，有限錢，但肯定 word of mouth 嘅 marketing effect 好大， 餐廳一定大排長龍。 我都會落嚟幫你宣傳送你啲「良心餐」出街。 好過為咗省成本，社運/肺炎，逆市白交租，拍烏蠅。

總之，「物以罕為貴」，「瘦田冇人耕，耕開有人爭」，「小財唔出，大財唔入」， 做茶餐廳，做牙醫，做運輸同樣道理。中國人幾千年的傳統智慧有佢嘅料到。我唔係靠賣書搵食， 都係兩三日單靠facebook 賣千幾本。 對我自己做商舖基金都好大啟發。你呢?

It's a good book，我畢生智慧係晒入面，想有我親筆簽名，whatsapp me at +852 9036 1143。出街時通知你點攞書。如果你 message mark 住以上「三大智慧」其中一個， 我會親筆係本書入面「第四個智慧」特登 Blank 咗嗰頁寫埋畀你 ? 其他人無㗎，大家香港保重!

李根興創業之友 https://www.facebook.com/EdwinNetwork/

李根興商舖之友 https://www.facebook.com/edwinprimeshop/

李根興 youtube 商舖創業及投資分享https://www.youtube.com/channel/UCEN66AnLghXESgCDIsz-3Nw

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李根興 Edwin商舖創業及投資分享

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透過簡短video分享商舖及創業心得
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word-of-mouth marketing 在 The Aüdrey 歐追 Youtube 的最佳貼文

The Aüdrey 歐追 By The Aüdrey 歐追

2019-04-19 08:08:24 有 27,708 人看過 有 0 人喜歡
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只是想跟大家分享一下偶們的作業哈哈哈
還有這個議題也很直得大家去關注～大家有興趣可以多多去了解一下Article13～
然後沒錯 這支影片包含裡面的新聞 全部是我剪的?
The current decade will be known as a decade of digital dependency. The proportion of people accessing the internet has increased from 20% almost a decade ago, to 72% in 2018. (Ofcom, 2018). With the existence of network publics, online expressions are automatically recorded and archived, Content made out of bits can be duplicated and can be accessed through various ways (Boyd, 2010). Websites like YouTube, Facebook and twitter have changed the online marketing trend with the help of content creators, brand influencers etc. who enjoy the freedom of expression on the internet across the world, but big changes are coming to online copyright across the European Union. Article 13 of the European Union directive on the digital single market requires the likes of Youtube, Facebook and Twitter to take more responsibility for copyrighted material being shared on the platforms (Reynolds,2013). Therefore, this video intends to provide awareness to a mass segment of internet users and content creators on the internet about the Political issue of Article 13 and recommend the viewers to raise their opinion against it but we realized that a number of millennials are not aware about the issue of Article 13 and the main reason for the unawareness is ignorance. People tend to ignore the obvious things according to the psychology of willful blindness. So, in this case, people ignore the news of article 13 which they could and should have known but don’t know because it made them feel better to not know it ( Popova, 2018) Our aim is to show to the audience what the cost of inaction can result in. Upon an informal survey conducted in regards to Article 13 , we discovered, Everyone has heard about it, but no one knows about it

Viewers of the video are recommended to raise their opinion by signing an online petition by visiting the website https://savetheinternet.info/. The reason behind choosing this website among several other online petitions was the number of supporters. This online petition has over 5 million supporters who have signed to show the politicians their disapproval towards the reform. History suggests that online petitions have been successful in bringing change with number of instances.

The viral progression of the video has been supported by a number of strategies. Viral Videos tend to be exceptional.` The media chosen to inspire the audience to propagate this video are Facebook, Instagram, YouTube and Twitter. The major target audience will be millennials and people who belong to Generation Z. In order to attract and connect with the target audience, elements such as websites, news channels, and content from internet content creators such as 9Gag, PewDiePie were shown in the video. The target audience has a huge potential to push the video to a larger audience. The viral progression of the video is heavily dependent on Word-of-Mouth marketing which is the intentional influencing of consumer communications by professional marketing techniques (Kozinets, 2010). We aim the share the video with the hashtag #SaveYourInternet as we believe that hashtags can serve a motivational role for viewers to consume and distribute the content as per spreadability theory from the SPIN framework. ( Mills,2012 ) The video also highlights the behavior of the protagonist, who ignores such political news that has so much relevance in his actual life. We believe that the target audience will be able to relate themselves with the video and share it. Apart from that, the relevance of the issue of Article 13 can help the propagability and strengthen the integration among the viewers to become aware and act against it.

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Hello, I'm Audrey. I come from Taiwan and study in the UK now. 哈囉，大家好！我是現在在英國讀書的Audrey :) Nice to meet you! ?合作邀約請洽PressPlay：[email protected]
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word-of-mouth marketing 在 What is Word of Mouth Marketing? - YouTube 的推薦與評價

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This video presentation explains what word of mouth marketing is. Put simply, word-of-mouth marketing or WOMM is all about getting people to ... ... <看更多>

word-of-mouth marketing 在 Word of Mouth Marketing Network - Facebook 的推薦與評價

The Word of Mouth Marketing Network are one of the most effective advertising networks in the world. Page · Advertising Agency. [email protected]. ... <看更多>

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#1. Word-of-Mouth Marketing: Meaning and Uses in Business

Word-of-mouth marketing (or WOM marketing) is when a consumer's interest in a company's product or service is reflected in their daily dialogues.

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Word of mouth is a type of marketing that helps brands build trust, credibility and loyalty. Brand loyalty. Customers who like your brand enough to tell their ...

#3. Why Word Of Mouth Marketing Is The Most Important Social ...

Suzanne Fanning, President of WOMMA (Word of Mouth Marketing Association), shares interesting, data-based insight on the power of WOMM.

#4. Word-of-mouth marketing - Wikipedia

Word-of-mouth marketing (WOMM, WOM marketing, also called word of mouth advertising) differs from naturally occurring word of mouth, in that it is actively ...

#5. Word of Mouth Marketing: Building a Strategy That Really Works

Word-of-mouth advertising (WOM advertising), also called word of mouth marketing, is the process of actively influencing and encouraging organic ...

#6. Word of Mouth Marketing: What It Is and How to Make It Work

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#7. What is Word-of-Mouth Marketing: Basics - SendPulse

Word-of-mouth marketing is a strategy that relies on customers' experiences with certain brands and recommendations they share with their ...

#8. Why Word of Mouth Marketing Is Incredibly Vital [2022 Guide]

Word-of-mouth marketing (WOM marketing) includes any ways that people talk about your brand, products, or services in dialogue with others. It ...

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#10. Word of Mouth Marketing Definition - Shopify

Word of mouth marketing is a tactic used to generate natural discussions about and recommendations for a product or company. Essentially, getting people to talk ...

#11. Word of Mouth Marketing (WOM Marketing) - Taggshop

Word-of-mouth marketing is free-of-cost marketing where the users of a brand are encouraged to share their experiences with their friends, family, peers, ...

#12. 7 must-have word-of-mouth marketing strategies [Infographic]

Quick word-of-mouth wins: · Identify and nurture your top customers · Ask for reviews/ratings when things are going well; don't wait! · Use social ...

#13. Word of Mouth Marketing: How to Drive Sales & Build Buzz

Word of mouth marketing represents brand promotion that's driven by customer experiences and stories. Common examples include product ...

#14. WordofMouth.org | We teach word of mouth marketing.

WordofMouth.org is where you\'ll learn to get people talking about your company, cause, or idea. You\'ll love our free videos, articles, and case studies ...

#15. Word of Mouth Marketing: How Smart Companies Get People ...

In this book, word of mouth expert Andy Sernovitz will walk you through exactly how companies and causes of all sizes create passionate, loyal fans that do ...

#16. Why is Word of Mouth Marketing so Important?

Word of mouth is a free form of advertisement or promotion (just one reason it's so important). It's shared by customers and triggered by an ...

#17. A new way to measure word-of-mouth marketing | McKinsey

Word of mouth can prompt a consumer to consider a brand or product in a way that incremental advertising spending simply cannot. It's also not a ...

#18. Word of Mouth Marketing: How Smart Companies Get People ...

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#19. 5 Ways to Wield More Word of Mouth Marketing Power

Imagine it: customers doing your marketing work for you! Well, they'll need a bit of help, especially in the online era when word of mouth ...

#20. Word-of-Mouth Marketing: A Complete Guide (2021)

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#21. Word-of-Mouth Advertising - Entrepreneur Small Business ...

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#22. Word of mouth - What is word of mouth (WOM)? - SumUp

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#23. Word-of-Mouth Marketing: How To Create An Impactful Strategy

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#24. Getting started with word-of-mouth marketing - Bank of America

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#26. Is Word-of-Mouth Marketing the Best Form of Marketing?

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#27. Word-of-Mouth Marketing: A Simple Tried & Tested Guide

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#29. Word-of-Mouth Marketing: An Integrated Model - ResearchGate

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#31. How to Hack Word of Mouth Marketing Strategy - GrowSurf

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#32. What is Word of Mouth? Marketing Definitions - SocialBee

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#33. What is Word of Mouth Marketing? - YouTube

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#38. Word-of-mouth marketing – how to leverage your community

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#39. How to Increase Word-of-Mouth Marketing at Your Institution

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#40. How Valuable Is Word of Mouth? - Harvard Business Review

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#41. The Importance of Word Of Mouth Marketing - Invesp

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#50. Word of Mouth Marketing for Mobile Apps in 2021 - AppSamurai

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#51. What is Word-of-Mouth Marketing? - ReviewTrackers

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#52. Benefits of Word of Mouth Marketing | PDM

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#53. What is Word-of-Mouth Marketing and Why is it Important?

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#54. 40+ Word-of-Mouth Marketing Statistics That You Should Know

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#55. understanding the power of word-of-mouth - Redalyc

tial process has a more specific name, known by marketers as word-of-mouth. (WOM) communication. It is commonly known that when consumers want to purchase a ...

#56. What is "Word of Mouth" Marketing? - Notes Learning

Word-of-Mouth is a marketing or promotional technique which involves sharing genuine experiences and recommendations by customers with their ...

#57. How to build a Word of Mouth Marketing strategy

It generates sales more than twice that of paid media as consumers are 4x times more likely to buy a product recommended by their friends. Word of mouth (WOM) ...

#58. Word-of-Mouth Marketing | The Oxford Handbook of Advice

AbstractWord of mouth (WOM) reflects informal communication between private individuals that evaluates goods and services (Anderson, 1998).

#59. Your guide to word of mouth marketing in 2021 - Adjust

Word of mouth marketing is also one of the most cost effective methods of acquiring users, with a study from the Wharton Business School ...

#60. 49 Word of Mouth Marketing Statistics to Boost Your Bottom Line

64% of marketers agree that word-of-mouth is the most effective form of marketing. 70% of marketers are looking to increase their online word-of ...

#61. Why Word of Mouth Marketing Is So Effective (+How You Can ...

Word of mouth marketing (WOMM) is the process of encouraging organic word of mouth discussion about a product, brand, organization, or event ...

#62. Word of Mouth Marketing Association - WOMMA - ExpertFile

The Word of Mouth Marketing Association (WOMMA) is the official trade association dedicated to word of mouth and social media marketing.

#63. Word-of-Mouth Marketing: How Restaurants Get People Talking

Word-of-mouth marketing, often referred to as WOM or WOMM, is one of the trickiest concepts to understand since it often seems left up to chance.

#64. Why is Word of Mouth Marketing so Incredibly Important?

Word of mouth is a free form of advertisement or promotion (just one reason it's so stinkin' important and why we love it). It's shared by ...

#65. Create Positive Word of Mouth: The Best Advertising for ...

If you run a small business, or you're tasked with marketing a business, the best tool you have is word of mouth advertising. Word of mouth (WOM) is simply ...

#66. Building trust and loyalty with word-of-mouth marketing

Word-of-mouth marketing essentially means your existing customers are promoting your business on your behalf. This can occur naturally after they have great ...

#67. Close Friends Could Darken Word-of-Mouth Marketing

As a result, positive and negative word-of-mouth are critical to the success or downfall of products and services. Industry research shows that ...

#68. What Is Online & Offline Word-of-Mouth Marketing?

Word-of-mouth marketing also enables two-way communication between businesses and customers, empowering consumers to provide necessary feedback. Companies can ...

#69. Word of Mouth Marketing: 5 Strategies That Work

Word of mouth marketing is the process of influencing and encouraging organic discussions about a brand, organization, resource or event, ...

#70. Why is Word-of-Mouth Marketing so Important? - Meltwater

Word-of-mouth marketing involves businesses finding ways to encourage individuals to share recommendations, news, and accolades about their ...

#71. Word of Mouth Marketing: Why It Is Still Just as Important Today

Word of mouth marketing occurs when satisfied customers spread the word about your business, happily recommend you to friends and family, and write positive ...

#72. Word of mouth (Explained) - LiveAgent

Word of mouth marketing is a form of marketing that involves “whispering” to consumers about a given product or brand. Its purpose is to trigger a discussion on ...

#73. Word of Mouth Marketing Network - Facebook

The Word of Mouth Marketing Network are one of the most effective advertising networks in the world. Page · Advertising Agency. [email protected].

#74. Is Word of Mouth Better Than Advertising? - Jonah Berger

A great deal of research finds that word of mouth is more effective than other types of marketing. Whether compared to traditional advertising, media mentions, ...

#75. Five brands that succeed with word-of-mouth marketing

This cycle is what's known as word of mouth marketing. Instead of overtly selling to customers, brands are able to get their customers to do ...

#76. What is word-of-mouth marketing and how does it work?

There's two types of word-of-mouth marketing strategy: organic and amplified. ... Organic word-of-mouth marketing occurs naturally. Customers ...

#77. Word of Mouth Marketing vs Advertising | Which One is the Best?

Word of mouth form of marketing is considered as the best form when it comes to influencing the customers. According to a study by Nielsen in 2009, ...

#78. 網路行銷- 什麼是WOM？ - 蓋婭科技

WOM 是Word-of-Mouth縮寫，在中文被翻譯成口碑行銷。那麼什麼叫口碑行銷？簡單的說，就是創造一個理由，讓一般人樂於談論你的產品。

#79. A complete guide to word of mouth marketing

Word of mouth marketing is when messages spread between people about your product, service or brand. Word of mouth marketing is free, although ...

#80. Why Word of Mouth Marketing Strategy Is So Effective (Yet ...

Consumers say that word-of-mouth is a big influence on their purchases ... Study after study show that consumers trust personal recommendations ...

#81. A Look into Measuring Word of Mouth (Part 1)

The Word of Mouth Marketing Association (WOMMA) explains WOM as “The purpose of… ... Experts believe that the former can be measured through traditional brand ...

#82. What is word-of-mouth marketing? - Quora

Word-of-mouth marketing is when a consumer's interest in a company's product or service is reflected in their daily dialogues. Essentially, is it is free ...

#83. Word of Mouth Marketing | Talon.One

Word of Mouth Marketing is when a product or service is promoted organically by a satisfied customer, eg recommending a restaurant to a friend or leaving a ...

#84. What is Word-of-Mouth Marketing and How to Use It?

Word of mouth marketing is one of the most organic ways you can spread the word about your product. It involves various stakeholders promoting ...

#85. Your One-Stop Guide to Word-of-Mouth Marketing in 2022

Word-of-mouth marketing is a strategic approach to get people talking about your company. You might generate traditional word-of-mouth — like ...

#86. Electronic word of mouth: How to get your brand shared online

Encourage online reviews · Leverage user-generated content · Develop an influencer marketing strategy · Craft a referral program · Use and promote ...

#87. Digital Word-of-Mouth Marketing

Word-of-mouth marketing has been around for centuries. Before marketing really existed it would be common practice to choose a business or service provider ...

#88. Word-of-Mouth Marketing | Emerald Insight

Getting people to talk often, favorably, to the right people in the right way about your product is far and away the most important thing that ...

#89. How to leverage Word of Mouth marketing in China | HI-COM

Word of mouth marketing is the oldest and most fundamental marketing tactic possible – get customers talking about your product or service ...

#90. Word-of-mouth marketing. - APA PsycNET

Sweeney, J. C. (2018). Word-of-mouth marketing. In E. L. MacGeorge & L. M. Van Swol (Eds.), The Oxford handbook of advice (pp. 342–362) ...

#91. Word of Mouth vs. Viral Marketing - LiveAbout

Word-of-mouth marketing is when a business does something, and their consumer tells five to ten friends. Word-of-mouth marketing has an echo ...

#92. Complete Guide for Word of Mouth Marketing | Indeed.com

One strategy is word of mouth marketing, which involves enhancing the awareness of a business through what people say about it. Using word of mouth marketing ...

#93. Word of Mouth Marketing (WOMM): The Unsung ... - WeAreBrain

Word of mouth marketing (WOMM) refers to the process of influencing organic discussions about a brand. This happens when satisfied customers ...

#94. Why is Word-Of-Mouth So Crucial For Your Business?

What Is Word Of Mouth (WOW)?; Influencing Factors; Benefits Of Word Of Mouth; The Value Of WOM Marketing. When was the last time you asked ...

#95. What is word of mouth marketing?

Word of mouth marketing is a type of marketing in which people recommendation products they use and love to their friends and family. It is ...

#96. How to Put Together a Word-of-mouth Marketing Strategy

WOM marketing can take place in conversation, on social media, on a blog, or through review sites. So, what are the benefits of word-of-mouth ...

#97. What Drives Immediate and Ongoing Word of Mouth? - jstor

about more because they are top of mind. Our perspective sheds light on psychological drivers of. WOM and how companies can design more effective WOM marketing ...

#98. Word of Mouth Marketing Tips to Boost Business Reputation

Word of mouth marketing occurs when a customer tells other people about a business, product or service. It may happen organically — like when someone has a ...

#99. The Science Behind Word-of-Mouth Recommendations

When Word-of-Mouth Marketing Works ... Rucker's study looked at why people offer advice; in another paper he and Uzzi looked at what consumers do ...